PRODUCT DESIGN / STRATEGY / AI CHICAGO, IL

Complex problems.
Remarkably simple
experiences.

I’m Rachael. I turn ambiguity into direction,
and complex systems into products that make sense.

Rachael Marr
9 plus years

Shaping enterprise experiences at Cisco

200 million

Active users across Cisco Collaboration

121 thousand

Admins served by Control Hub

MY EVERYDAY TOOLKIT
  • GitHub
  • ChatGPT
  • Claude
  • Figma
01 / SELECTED WORK

A few ways I make
the complicated click.

CISCO COLLABORATION 01

The agentic future
of Control Hub.

Defined an AI strategy and governance framework for how enterprise admins understand, approve, and manage agents in Control Hub and external AI platforms.

AI strategyEnterprise UXDesign leadership

AI administration strategy

Defined workflows spanning Control Hub and external AI tools, with permissions, approvals, audit, and recovery. Strategy and adoption are in progress.

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SYSTEM CONCEPT / AI ADMINISTRATION
Control HubAuthority & oversight
Permissions
Approvals
Audit
Recovery
PLAN ZINNIA / WEDDING PLANNING
Plan Zinnia couple dashboard with budget and messagesPlan Zinnia vendor dashboard with bookings and calendarPlan Zinnia marketplace homepage and vendor search
PLAN ZINNIA 02

Building Plan Zinnia.
From idea to launch.

Co-founded, designed, and built a wedding marketplace connecting discovery, messaging, booking, and payments.

From concept to production

Co-founded, designed, and built a live marketplace connecting vendor discovery, messaging, booking, and payments.

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PLAN ZINNIA / INTERNAL AI AGENTS
$ npm run builder add-vendor <type> --qa
Builder AgentScaffold + previewQA AgentAudit + evidence
Health Agent Daily platform report
Upsell Agent Weekly drafts for review
Checkpoints · Fallbacks · Human review
WORKFLOW CONCEPT / NOT A PRODUCT SCREENSHOT
PLAN ZINNIA / AI OPERATIONS 03

Building AI agents
for Plan Zinnia.

Built four agents for vendor-category setup, automated QA, platform health monitoring, and reviewed upsell drafts.

Half a day → one command

Vendor-category setup moved to a single command plus review, with screenshots and structured QA findings.

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PLATFORM DESIGN / AGENTIC APPS
Webex Meeting agentic app configurationWebex Messaging agentic app configurationAgentic Apps management overview in Control Hub
CISCO / AGENTIC APPS / EXTENDED STRATEGY 04

AI platform &
configuration strategy.

Leading AI configuration across developer and admin experiences, from CX settings to MCP, A2A, bring-your-own-LLM, and reusable authentication.

200M users · 121K admins

Design work across Cisco Collaboration products serving 200 million active users globally and 121,000 Control Hub admins. Figures describe product scale.

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FIGMA PLUGIN / ANALYTICS
Metrics plugin analyzing a Figma frameGenerated analytics event plan with event properties and code snippetsMetrics plugin generating a goal, key result, and metrics to track
AI & ANALYTICS 05

Analyzing
Figma plugin.

Designed and built an AI-powered Figma plugin that turns design context into editable analytics event plans.

Two hours saved

Average saving of about two hours per analytics plan in a small group of designers, including me.

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DESIGN ENGINEERING / CONTROL HUB
Original Apps navigation with Agentic Apps at the endUpdated dark Control Hub interface with Agentic Apps immediately after General
CISCO / DESIGN ENGINEERING 06

Designing and shipping
UX improvements.

Two code contributions in Control Hub: clearer AI sources and an earlier position for Agentic Apps.

Two merged contributions

Clearer AI sources and an earlier position for Agentic Apps in Control Hub. The Sources improvement has been released.

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DESIGN LEADERSHIP / PARTNER HUB
Partner Hub customer-management redesign
CISCO / PARTNER PLATFORM 07

Helping partners
manage their customers.

Oversaw Partner Hub from May 2020 to July 2023, leading a small design team across customer search, insights, and onboarding.

75% shorter onboarding

Reduced average onboarding time from 40 minutes to 10 minutes, based on end-to-end customer analytics.

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Selected areas of practice. Full case studies and verified outcomes are being developed.

TALKS & WORKSHOPS

Sharing what
I’m learning.

I speak about design, AI, and how we measure whether a product helps people succeed.

From sharing the plugin I built with 100 people in person and 3,000+ online to presenting Measure What Matters at Cisco Live, I bring practical examples from my work into the conversation.

Explore talks and workshops
03 / WHAT’S NEXT

Have a complex challenge in mind?

Let’s make
something matter.

Send me a message

MY ROLE

This is an introduction to the work. A full case study with project artifacts and verified results will be added here.